Depend: Brand Culture Analysis 

The assignment here was to understand the culture of a somewhat "unique" brand and how the world perceives it.. Deliverables included a brand story, culture analysis, positioning, consumer base, consumer rewards, and brand value among other things. I was assigned the brand Depend.

This next "Supplemental Brand Story" was not a part of the assignment deliverables but sometimes when you have an idea you just go with it. Or not...